ELEVATING
Ohio State

Across the university, we have a common goal: elevate Ohio State. From targeted marketing communications to multimedia packages and social media to brand identity, University Marketing partners achieve measurable results. Take a look at some of the work we’ve done with partners throughout the university.

WHAT WE’VE DONE, TOGETHER

  • CELEBRATING GENEROSITY

    CELEBRATING GENEROSITY

    When Buckeyes come together, nothing is beyond our reach. See how the marketing team helped celebrate the university’s largest fundraising effort that engaged nearly a million donors and generated $3 billion in support.
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  • WHAT DRIVES CHOICE

    WHAT DRIVES CHOICE

    Prospective students and their parents are critical audiences for Ohio State, yet they often lack deep knowledge of the rich academic experience available at the institution.
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  • CREATING A GATHERING PLACE

    CREATING A GATHERING PLACE

    Ohio State's alumni are among our most important audiences: They chose the university to further their education and remain highly aware of life on campus.
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  • ELEVATING RESEARCH

    ELEVATING RESEARCH

    For non-numbers people, big data can be a little intimidating. We worked with Translational Data Analytics to share complex work in ways we can all understand.
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  • OPTIMIZING  CROSS-CAMPUS  EFFORTS

    OPTIMIZING CROSS-CAMPUS EFFORTS

    During one of the biggest and most important events of the year, social media teams across the university collaborated to deliver robust commencement coverage.
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  • SHOWCASING THOUGHT LEADERSHIP

    SHOWCASING THOUGHT LEADERSHIP

    During an election season, information comes from all angles and too many sources. The Ohio State election site compiled multi-faceted perspectives from our leading political experts.
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  • INSPIRING ALUMNI

    INSPIRING ALUMNI

    Ohio State alumni bring their spirit of passion and compassion to everything they do — and when they combine their talents and perspectives to achieve a common goal, the collective impact is unparalleled. At the 2016 Buckeye Summit, hundreds of alumni came together to tackle the complex challenge of food insecurity head on.
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  • MAXIMIZING EMAIL THROUGH TESTING

    MAXIMIZING EMAIL THROUGH TESTING

    Get the details on four testing partnerships that resulted in big wins and shareable learnings.
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